Natural Product Expo West 2023: Breaking Boundaries with Bold Flavors

May 04, 2023

Natural Product Expo West showcases bold flavors! From spicy and savory to sweet and indulgent, get inspired with our top picks from Expo West.

As one of the largest trade shows for the natural products industry, Natural Product Expo West is an annual event that brings together thousands of exhibitors and attendees from around the world. This year's event was no exception, with over 3,800 exhibitors showcasing the latest and greatest in natural and organic products.

The Natural Product Expo West showcased the latest and greatest in healthy and organic products, including a wide range of flavorful offerings. This year's event was particularly focused on flavor trends, with many companies showcasing innovative and exciting new tastes that are sure to become popular in the coming months.

As a flavor house, Mosaic Flavors is always on the lookout for the latest industry trends and innovations, and attending the Natural Products Expo West is a great opportunity to do just that. Here are some of our top flavor takeaways from the event:

Spicy and Savory Flavors

One of the most notable flavor trends at the Expo was the rise of spicy and savory flavors. Many companies showcased products that featured bold and fiery flavors, such as chili pepper and habanero. These flavors were often paired with complementary ingredients, such as lime and garlic, to create complex and delicious taste profiles.

Examples of new Spicy and Savory flavored products found at the show include:

  • Serrano, habanero, lime sauce
  • Spicy Kimchi Mustard
  • Spicy Mango Chili Sauce
  • Spicy Togarashi Snack Mix
  • Spicy Sriracha Popcorn

Herbs and Botanicals

Another popular flavor trend was the use of herbs and botanicals in products. Many companies showcased products that used ingredients like rosemary, lavender, and chamomile to add a subtle and nuanced flavor to their offerings. These ingredients were often paired with other flavors, such as lemon or ginger, to create unique and complex flavor combinations.

Examples of new Herb and Botanical flavored products found at the show include:

  • Dandelion-flavored root tea
  • Elderflower-flavored tonic water
  • Lavender-flavored ice cream
  • Rose-flavored water
  • Hibiscus-flavored juice
  • Lemongrass-flavored tea

Fruit Flavors

Fruit flavors also had a strong showing at the Expo, with many companies showcasing products that used bold and bright fruit flavors like watermelon, strawberry, and raspberry. These flavors were often paired with other fruits or with complementary flavors like mint or lime to create a refreshing and delicious taste.

Examples of new Fruit flavored products found at the show include:

  • Mango-flavored protein bars
  • Pineapple-flavored kombucha
  • Strawberry-flavored plant-based milk
  • Grapefruit-flavored sparkling water
  • Peach-flavored granola
  • Blueberry-flavored nut butter
  • Lemon-flavored hummus

Sweet and Indulgent Flavors

Finally, the Expo featured a range of sweet and indulgent flavors, from classic chocolate and vanilla to more unique offerings like salted caramel and maple syrup. These flavors were often used in products like protein bars and shakes, providing a tasty and convenient way for consumers to indulge in their favorite flavors while still maintaining a healthy lifestyle.

Examples of new Sweet and Indulgent flavored products found at the show include:

  • Caramel sea salt popcorn
  • Vanilla bean cashew milk
  • Toasted marshmallow- flavored protein bars
  • Salted caramel-flavored almond butter
  • Vanilla bean-flavored coconut yogurt

Overall, the Natural Product Expo West showcased a wide range of exciting and innovative flavor trends. Whether you're looking for spicy and savory flavors, subtle and nuanced herbs and botanicals, bright and bold fruit flavors, or indulgent and sweet treats, there is sure to be a healthy and organic product that will satisfy your taste buds.